Increased reach: When you sell art online, you can reach a much wider audience than you could by relying on physical galleries alone. This is especially useful for artists who live in remote areas or who want to sell to collectors around the world.

Lower overhead costs: Selling art online allows you to reach a global audience without incurring the costs associated with physical galleries, such as rent, utilities, and staff salaries.
Greater control over the sales process: When you sell art online, you have more control over the sales process. You can set your own prices, choose your own payment gateway, and decide how you want to present your work to potential buyers.
Easier to track sales and manage inventory: Online sales platforms make it easier to track sales and manage inventory. You can see how many pieces you've sold, which pieces are popular, and how much revenue you've generated.
Greater flexibility: When you sell art online, you can sell your work 24/7, giving you the flexibility to reach buyers at any time. This is especially useful for artists who have busy schedules or who want to sell their work while they're on vacation or traveling.
Opportunity to build a personal brand: Selling art online allows you to build a personal brand and connect with collectors on a more personal level. You can use social media, email marketing, and your own website to connect with your audience and share your story.

Overall, selling art online offers many benefits for artists, including increased reach, lower overhead costs, greater control over the sales process, easier tracking and inventory management, greater flexibility, and the opportunity to build a personal brand.